Four Rules For Discouraging Cheating with AI in Writing Classes

An indirect but positive review of Mollick’s “Co-Intelligence”

This semester, I’m teaching two sections of first year writing (aka freshman comp) and an advanced writing course called Digital Writing, and both have AI elements and themes. In first year writing, the research theme is “Your Career and AI.” In the Digital Writing course, the last two writing projects are going to be waist-deep in writing with AI. Maybe one day I will better understand/make use of Substack’s newsletter function to chronicle these classes in more detail, but that’s later.

For Digital Writing, we’re reading and discussing Ethan Mollick’s Co-Intelligence: Living and Working with AI. If you’re reading posts like this because you too are trying to make sense out of the what AI is about, there’s a good chance you’ve already heard of Mollick’s book and his Substack, One Useful Thing. If you haven’t heard of Mollick and you want to know more about AI but you’re overwhelmed with the firehose of news and information, then his book is for you. Co-Intelligence is a well-written, accessible, and a thoroughly researched 30,000 foot overview in less than 250 pages printed in a big font. It’s enough to get the “AI curious” up to speed on the current state of things (it was published in April 2024), while also pointing readers to ideas for further reading and research.

Mollick is a business professor at the Wharton School at the University of Pennsylvania, so he is primarily interested in how AI will impact productivity and innovation. I think we conceptualize teaching a bit differently, and like everything I’ve read about AI, Mollick is making some claims I doubt. But we’re mostly on the same page.

One of the most cited/mentioned chapters in Mollick’s book is “Four Rules for Co-Intelligence.” In brief, those rules are:

  • Always invite AI to the table, meaning you have to experiment and try to use AI (or really, different platforms, so AIs) for lots and lots of different things in order to discover what it/they can and can’t do.

  • Be the human in the loop: it’s a bad idea to completely turn over a task to AI, both because AI makes a lot of mistakes (aka hallucinations) and humans ought to be in charge rather than the other way around.

  • Treat AI like a person (but tell it what kind of person it is). AI doesn’t behave same way as other computer applications, so Mollick says we need to be conversational with it as if it were a human. Mostly he’s talking about creating context and scenarios in AI prompts, as in “You are an experienced teacher speaking to skeptical students about the value of group work. What advice would you give those students?”

  • Assume this is the worst AI you will ever use, which is perhaps the most accurate of these AI rules.

So, in that spirit, here are four more rules about teaching writing and AI— specifically, what teachers can do to discourage students from using AI to cheat.

Of course, I’m far from the first person to come up with four more rules for AI— I’m not even the first person to come up with four more rules for AI and writing! For example, there’s this fine post from Jane Rosenzweig at her site Writing Hacks “Four Rules for Writing in the Age of AI,” and also this guest post at John Warner’s Substack site by high school teacher and writer Brett Vogelsinger, “Artificial Intelligence and Writing: Four Things I Learned Listening to my High School Students.” Both great posts and great thoughts.

The most common concern about AI I read on Facebook (though not so much on Substack) from other professors and teachers is students using it to cheat on writing assignments. So this post isn’t about how to use AI to teach writing— maybe I’ll write more about that when I have a better sense of the answer. This is about how teachers can create an environment that discourages students from cheating with AI. It’s not foolproof. Sometimes, usually when they are desperate to try anything to pass the class, students cheat.

Teach writing as a process; don’t assign writing as a product.

I kicked off my writing about AI in this blog post from December 2022 “AI Can Save Writing by Killing ‘The College Essay.’” It’s the most frequently read post on the old blog. I wrote it in response to two different articles published in The Atlantic at the time arguing that the new ChatGPT had made writing assignments impossible and irrelevant.

Teaching writing as a process has been the mantra in composition and rhetoric since the late 1970s. Scholars debate the details about what this means, but in a nutshell, teaching writing as a process means setting up a series of assignments that begin with pre-writing invention exercises (freewriting and other brainstorming techniques, for example), activities that lead to rough drafts which are shared with other students through peer review. When students hand this work in, the instructor’s feedback is geared toward revision and (hopefully) improvement on future projects. My first year writing course is typical in that it is about research and students complete a research essay project. But long before we get to that assignment, students complete a series of smaller scaffolded assignments that build up to the larger essay. Again, none of this is new and it is how I was taught to teach writing back in the late 1980s when I started as a graduate teaching assistant.

I teach writing this way because there is good evidence that it works better than merely assigning writing. I also think teaching writing as a process deters plagiarism and other forms of cheating (including with AI). I require students to build their research writing projects through a series of smaller and specialized assignments, and to share their work in progress with other students in peer review. It’s awfully hard to fake this. Also, as I wrote back in July, I now make the process more visible by requiring students to complete their essays from beginning through final revisions on a Google Doc they share with me so I can view the document history and see what it is they did to put their writing together.

In contrast, assigned writing projects have always been much easier to cheat on. Before AI, students cheated with the internet, paper mills, by getting others doing the writing, or (at least according to my father who went to college in the early 1960s) with the library of papers that fraternities kept on hand.

There’s also the issue of the purpose of writing assignments in the first place. Teaching writing as a process is especially important in a course where the subject itself is writing and there is a lot of attention to how students craft their sentences and paragraphs. I realize that’s different from a class where the subject is literature or political science or business administration. But besides the fact that we should teach (not just assign) writing across the curriculum, writing assignments should ask students what they think about something. In research-based courses like freshman comp, students write about the research they did to persuade and inform both me and their classmates about something. It’s one of the reasons why I like teaching this class: my students are always teaching me new things. In my classes that are not as research-based (like Digital Writing), students write and reflect on the assigned readings and other projects of the class in order to share with readers what they think.

Assigned writing tasks tend to seek specific answers based on the content of the course— write about the theme of madness in Hamlet, about the balance of power between the three parts of the federal government, about they key causes of the great recession, etc. In evaluating assigned writing, teachers are less interested in what students think and are more in seeing if students correctly repeated the content of the course the teacher delivered through lectures, activities, and readings. In other words, assigned writing is an assessment tool, like an exam— and in most cases, it probably would be a more effective to use an exam.

Now, teaching writing as a process is A LOT more work for everyone because it means more reading, more teacher commenting, and more checking in with students’ writing as they progress through these assignments. This is why at the vast majority of colleges in the U.S., first year writing courses have 25 or fewer students. Some colleagues who teach lecture courses with 100 or so students who also assign papers have asked me how they’re supposed to teach writing as a process in these courses. My answer is I wouldn’t. Instead, I’d rely on short written responses to readings, quizzes, and exams.

Any course assignment that could be completed without being present in that course is a bad assignment.

A lot of the hype around AI is about how great it is at passing tests— LSAT, GRE, SAT, etc. etc.— and how that is supposed to mean something. But besides the issue of whether AI can pass these tests because it “knows” or because the test questions were part of the content used to create the AI, I think we all know this is not how school works. I mean, if on the first day of a course I introduced all the writing assignments, and then a student showed up on the second day and said “I finished everything— can I get my A now?” the answer, obviously, is no.

Which brings me to this second rule: if a teacher gives students an exam or an assignment that could be successfully completed without ever being in the class, then that’s a bad assignment. This is something I never thought about before AI. In the old old days, I don’t think it made much difference. When I went to college in the mid 1980s, if someone could pass an intro to chemistry exam or a history 101 exam without ever attending the class, what’s the problem? They already had enough mastery of the subject to pass the class anyway. That started to end with students doing Google searches to pass exams, and now that AI can answer all those questions in that history 101 class final in real time, it’s completely over.

AI isn’t attending classes with our students (at least not yet), and so it is not as useful to cheat on exams or assignments that have specific connections to the course. That’s easy enough to do in the kinds of courses I teach, though I have to assume this is more complicated in a subject like calculus where the concepts and methods transcend classroom boundaries. But perhaps an even easier way to address this problem is for the teacher to make participation count as part of the grade. As I discussed in this post, my classes have a participation grade component that counts for about 30% of the grade.

AI detection software doesn’t work and it never will.

A lot of teachers want to skip these first two rules and instead just rely on some kind of app that can detect what parts of a student’s paper were written by an AI. Essentially, they want something like the plagiarism detection software Turnitin many of these teachers have used for years. Though as a quick glance at the Turnitin website reveals, they are shifting from plagiarism detection along with AI detection as well.

Plagiarism detection software has been a divisive topic in writing studies for years. While I know lots of teachers routinely require their students to run their papers through Turnitin for a plagiarism check, I never have done this because I don’t think it’s necessary and I don’t think Turnitin is as good of a tool as many users seem to think. This is especially true with AI detection. According to Turnitin, the false-positive rate for “fully human-written text” is less than 1%, but up to 20% for AI writing. And that is just for the very common and very dumb way people use to cheat with AI: writing a simple prompt and copying and pasting the answer with few changes. I have to assume the ineffectiveness in detecting AI goes down if the human using the AI effectively: for brainstorming, proofreading/editing, chatting with it about revision ideas, and so forth.

It’s a futile effort, especially as the AIs improve and as all of us (including our students) learn more about how to use them for not just cheating. Which leads me to my last point:

Teachers at all levels need to learn more about AI.

Colleges and universities are certainly trying. The two talk things I did last year about AI were both faculty development events, and the attendance at both was pretty good. I know folks here at EMU have held similar events, and I get the impression this is pretty common at most colleges and universities. And faculty have heard of AI at this point, of course.

The problem is I’m not sure any of the faculty development or the oodles of news stories about AI has resulted in any differences in teaching. This is mostly just based on my own sense of things, but I did informally poll my current students (I have about 70 this semester) the other day about AI in other classes they were taking. A few students mentioned classes where they are using AI for various assignments. A few other students mentioned instructors who expressly forbid the use of AI. I asked these students if they thought the instructor had any way of enforcing that; “no.” But the majority of my students said that the topic has not come up at all. That’s a problem.

I’m not saying every teacher now needs to embrace AI and incorporate it into their teaching. Not at all. Besides experimenting with AI in my teaching, I’ve been doing a lot of writing and reading about AI that is (hopefully) going to turn into a research project. I think my teaching with AI experiments are going well, but I honestly don’t know if this is something I’ll continue to do in the future. I feel the same way about AI generally: it probably is going to “change everything,” but it also might end up being another one of those things (like MOOCs, which was the subject of my last major research project) that never lives up to the hype.

What I am saying though is AI is here now and it looks like it’s going to be (probably) a big deal for some time to come. It is not just going to “go away” and it cannot be ignored. A professor or teacher can continue to refuse to engage with AI for valid ethical or personal reasons, but that is not going to stop everyone else from using it. That includes some of our students who are using AI simplistically to cheat, perhaps by feeding the teacher’s writing assignment into ChatGPT and copying/pasting whatever the AI comes up with. Fortunately, it’s pretty easy to spot that sort of AI use. But what teachers cannot easily recognize or stop is a student who uses AI more in the way that it is really meant to be used: as a tool to help/improve what humans do, not replace it.

So start learning about AI, even if you hate it. Mollick’s book is a good place to start.

A lot of what Leonhardt said in ‘Not Good for Learning’ is just wrong

I usually agree with David Leonhardt’s analysis in his New York Times newsletter “The Morning” because I think he does a good job of pointing out how both the left and the right have certain beliefs about issues– Covid in particular for the last couple years, of course– that are sometimes at odds with the evidence. But I have to say that this morning’s newsletter and the section “Not Good For Learning” ticks me off.

While just about every K-12 school went online when Covid first hit in spring 2020, a lot of schools/districts resumed in-person classes in fall 2020, and a lot did not. Leonhardt said:

These differences created a huge experiment, testing how well remote learning worked during the pandemic. Academic researchers have since been studying the subject, and they have come to a consistent conclusion: Remote learning was a failure.

Now, perhaps I’m overreacting to this passage because of my research about teaching online at the college-level, but the key issue here is he’s talking about K-12 schools that had never done anything close to online/remote instruction ever before. He is not talking about post-secondary education at all, which is where the bulk of remote learning has worked just fine for 125+ years. Maybe that’s a distinction that most readers will understand anyway, but I kind of doubt it, and not bringing that up at all is inaccurate and just sloppy.

Obviously, remote learning in the vast majority of K-12 schools went poorly during Covid and in completely predictable ways. Few of these teachers had any experience or training to teach online, and few of these school districts had the kinds of technologies and tools (like Canvas and Blackboard and other LMSes) to support these courses. This has been a challenge at the college level too, but besides the fact that I think a lot more college teachers at various levels and various types of institutions have had at least some prior to Covid experience teaching online and most colleges and university have more tech support, a lot (most?) college teachers were already making use of an LMS tool and using a lot more electronic tools for essays and tests (as opposed to paper) in their classes.

The students are also obviously different. When students in college take classes online, it’s a given that they will have the basic technology of a laptop and easy access to the internet. It’s also fairly clear from the research (and I’ve seen this in my own experiences teaching online) that the students who do best in these formats are more mature and more self-disciplined. Prior to Covid, online courses were primarily for “non-traditional” students who were typically older, out in the workforce, and with responsibilities like caring for children or others, paying a mortgage, and so forth. These students, who are typically juniors/seniors or grad students, have been going to college for a while, they understand the expectations of a college class, and (at least the students who are most successful) have what I guess I’d describe as the “adulting” skills to succeed in the format. I didn’t have a lot of first and second year students in online classes before Covid, but a lot of the ones I did have during the pandemic really struggled with these things. Oh sure, I did have some unusually mature and “together” first year students who did just fine, but a lot of the students we have at EMU at this level started college underprepared for the expectations, and adding on the additional challenge of the online format was too much.

So it is not even a teeny-weeny surprise that a lot of teenagers/secondary students– many of whom were struggling to learn and succeed in traditional classrooms– did not succeed in hastily thrown together and poorly supported online courses, and do not even get me started on the idea of grade school kids being forced to sit through hours of Zoom calls. I mean honestly, I think these students probably would have done better if teachers had just sent home worksheets and workbooks and other materials to the kids and the parents to study on their own.

I think a different (and perhaps more accurate) way to study the effectiveness of remote learning would be to look at what some K-12 schools were doing before Covid. Lots and lots of kids and their parents use synch and asynch technology to supplement home schooling, and programs like the Michigan Online School have been around for a while now. Obviously, home schooling or online schooling is not right for everyone, but these programs are also not “failures.”

Leonhardt goes on to argue that more schools that serve poor students and/or non-white students went remote for longer than schools. Leonhardt claims there were two reasons for this:

Why? Many of these schools are in major cities, which tend to be run by Democratic officials, and Republicans were generally quicker to reopen schools. High-poverty schools are also more likely to have unionized teachers, and some unions lobbied for remote schooling.

Second, low-income students tended to fare even worse when schools went remote. They may not have had reliable internet access, a quiet room in which to work or a parent who could take time off from work to help solve problems.

First off, what Leonhardt seems to forget that Covid was most serious in “the major cities” in this country, and also among populations that were non-white and that were poor. So of course school closings were more frequent in these areas because of Covid.

Second, while it is quite easy to complain about the teacher unions, let us all remember it was not nearly as clear in Fall 2020 as Leonhardt is implying that the risks of Covid in the schools were small. It did turn out that those settings weren’t as risky as we thought, but at the same time, that “not as risky” analysis primarily applies to students. A lot of teachers got sick and a few died. I wrote about some of this back in February here. I get the idea that most people who were demanding their K-12 schools open immediately only had their kids in mind (though a lot of these parents were also the same ones adamant against mask and vaccine mandates), and if I had a kid still in school, I might feel the same way. But most people (and I’d put Leonhardt in this camp in this article) didn’t think for a second about the employees, and at the end of the day, working in a public school setting is not like being in the ministry or some other job where we expect people to make huge personal sacrifices for others. Being a teacher is a white collar job. Teachers love to teach, sure, but we shouldn’t expect them to put their own health and lives at any level of risk–even if it’s small– just because a lot of parents haven’t sorted out their childcare situations.

Third, the idea that low-income students fared worse in remote classes (and I agree, they certainly did) is bad, but that has nothing to do with why they spent more time online in the first place. That just doesn’t make sense.

Leonhardt goes on:

In places where schools reopened that summer and fall, the spread of Covid was not noticeably worse than in places where schools remained closed. Schools also reopened in parts of Europe without seeming to spark outbreaks.

I wrote about back in February: these schools didn’t reopen because they never closed! They tried the best they could and often failed, but as far as I can tell, no K-12 school in this country, public or private, just closed and told folks “we’ll reopen after Covid is over.” Second, most of the places where public schools (and universities as well) that went back to at least some f2f instruction in Fall 2020 were in parts of the country where being outside and/or leaving the windows open to classrooms is a lot easier than in Michigan, and/or most of these schools had the resources to do things like create smaller classes for social distancing, to install ventilation equipment, and so forth.

Third– and I cannot believe Leonhardt doesn’t mention this because I know this is an issue he has written about in the past– the comparison to what went on with schools in Europe is completely bogus. In places like Germany and France, they put a much much higher priority on opening schools– especially as compared to things like restaurants and bars and other places where Covid likes to spread. So they kept those kinds of places closed longer so the chances of a Covid outbreak in the schools was smaller. Plus Europeans are much MUCH smarter about things like mask and vaccine mandates too.

No, the pandemic was not good for learning, but it was not good for anything else, either. It wasn’t good for our work/life balances, our mental health, a lot of our household incomes, on and on and on. We have all suffered mightily for it, and I am certain that as educators of all stripes study and reflect on the last year and a half, we’ll all learn a lot about what worked and what didn’t. But after two years of trying their fucking best to do the right things, there is no reason to through K-12 teachers under the bus now.

Finally finished “Zen and the Art of Motorcycle Maintenance;” it was okay

I just finished reading Robert Prisig’s Zen and the Art of Motorcycle Maintenance (and I don’t think anyone deserves this since I’m talking about a book originally published in the early 1970s, but spoilers ahead). I have been reading it off and on for about four years, though I’ve been trying to read it in some ways for around 32 years. It has me thinking now about reading generally, and also about my career as a writing and rhetoric teacher.

I read for pleasure quite differently than I read professionally. For one thing, because my work involves almost nothing else but reading, I don’t read that much for fun anymore– much in the same way I assume most professional cooks don’t cook that much for fun anymore. That’s been the case for me ever since I started my doctoral studies. While in the midst of that program, everything I read was for school– I bet I read less than five books for fun in the three years I was doing coursework and dissertating. Nowadays (and this has been the case with me for decades), I’m much more likely to spend my leisure time watching television or movies. I try to read a bit before I go to bed, but it’s usually for only 15 or 20 minutes and it isn’t close to every night. Spending less time pleasure reading means a quick-paced mystery or pop-paperback I used to rip through in a week as an undergraduate or MFA student now might take me two months. A much more dense book (like this one) might take two or three or many more years.

Though I should note a few things in my defense as a book nerd and reading enthusiast. First, I’m talking about actual words on the page here, usually on paper but sometimes on a device. I listen to books often (along with podcasts) when I’m at the gym, walking to and from work, out and about running errands, and so forth. Second, I tend to read multiple books like this at the same time. I think I have about four novels and two nonfiction books on my night stand and/or in my kindle right now. Third, I read for fun more when traveling, over holiday breaks, while on “lay on the beach” vacations, that sort of thing. I used to read a lot on planes, but less so now since flying nowadays usually includes on-demand movies and television.

I first heard about Prisig’s Zen and the Art of Motorcycle Maintenance as an undergraduate. A good friend told me his high school debate coach gave his graduating seniors a copy of the book as a keepsake– more on that in a moment. I bought it around 1986 or ’87 (my copy has clearly required a little repair over the years) and I attempted to read it a couple of times. It went poorly. I think I got about 100 pages into it in the early 1990s. I thought it was boring. One of the things I decided about pleasure reading a long long time ago is I have no problem with not finishing a book if I don’t have to– and I have to say I have given up on finishing a lot more books than I’ve actually finished. Life is too short.

For some reason, I picked it up again about four years ago and decided to make an effort to get through it this time. Off and on, I read it along with a few other for fun books, some of which are still on my nightstand. I took Zen with me on the transatlantic cruise we took in 2017 (I’ve used this card housekeeping left in our room as a bookmark for the last couple years), to China this May, and to many other points in-between. It was a good “I can’t get to sleep so I think I’ll read a bit” book because after about five pages, I’m usually out.

Which is to say I still think the book is kind of boring– or at least difficult reading of the sort I don’t tend to do for fun. It has its moments of course, but it is less a spiritual/zen-like father-son cross country motorcycle trip and more a quasi-philosophic meandering on the book’s subtitle, “An Inquiry Into Values” (specifically “Quality”), and also about the narrator (a cross between Pirsig himself, a fictional version of Pirsig, and/or of the alter-ego Phaedrus) who is in a bad marriage, has a bad relationship with his son, and who is trying to recover from a breakdown that landed him in a psych ward.

It’s also a book I suspect a lot of people encounter at the wrong time in their lives and for the wrong reasons. Going back to when I first heard of this book: what kind of message is a teacher/debate coach sending to his students by giving them this? It seems to say a lot about the teacher to me. And judging from the reactions I saw when I posted about finishing my reading on Facebook, a lot of people first either read (or were assigned and didn’t actually read) Zen for a high school or college class of some sort. To me, that’s the classic teacherly mistake of assigning a reading because you really really love it but your students don’t and have absolutely no way of relating to it at all. A lot of people also said they read it in a rhetoric class, which kind of makes a bit more sense, though using this book as way into say Aristotle or Plato or the dialog Phaedrus seems kind of like assigning a book like The Seven Habits of Highly Effective People in an advanced psychology class about motivation.

I think I finally finished it this time because (besides the book’s qualities as a sedative) there was enough for me to now relate to– not the specifics of the narrator’s personal problems, but more his work as a college teacher. A little less than halfway through, there’s this passage:

This is the cynical/”when I’m not having a great day” interpretation of where I work and the nature of my job at “teaching college.” So I can relate, sort of.

What emerges as the book continues is the narrator is some level of faculty member (I don’t think this is made clear, but I’d guess he’s an adjunct) teaching some creative writing but a lot of what sounds like first year composition and rhetoric. There are several passages where we learn more about Phaderus’ approaches to teaching rhetoric and writing, most of which strike me as kinda bad teaching. But there are also a number of moments where Pirsig captures the frustration of the work quite well. For example:

I don’t think there’s anyone in my field who doesn’t recognize this misinterpretation of rhetoric and the purpose of first year writing (and similar courses) assigned to the course by academics in other disciplines. So I get it.

But beyond all that, I’d call the book “okay.” It was worth reading, but I don’t know if I’d recommend it exactly. I’m glad I can check it off some nonexistent list of things to read before I die, I guess. Maybe I’ll put another one of those “important” books almost no one has actually finished on my nightstand and start that next– maybe after I finish what I picked up again last night, the Obama Biden mystery Hope Never Dies.

Why Kevin Carey is (mostly but not entirely) wrong (again)

Last week, HuffPo published an article by Kevin Carey called “The Creeping Capitalist Takeover of Higher Education,” and, if that title wasn’t provocative enough, it also included these two sentences above the story/as a subtitle: “Just a few years ago, universities had a chance to make a quality education affordable to everyone. Here’s the little-known and absolutely infuriating history of what they did instead.”

The basic contours of Carey’s argument here are based on his book The End of College: Creating the Future of Learning and the University of Everywhere. I talk about this book in a book I have coming out in fall 2019 about MOOCs and distance education, More Than a Moment. In his book and in this article, Carey makes a lot of good points, but he is just as often quite wrong– and he was/is really wrong about the potential of MOOCs to make college free and “everywhere.”

First off, some things Carey is right about.

It’s hard to disagree about college tuition being too high. Carey’s assertions as to why tuition is high and his solutions to this problem are way way off, but no sensible observer of American higher education would disagree that college is too expensive.

He’s also right that Online Program Management firms (OPMs) are potentially troubling. I think his characterization of OPMs is simplistic and he forgets that non-profit higher ed has had some complicated and fraught arrangements with for-profit enterprises for at least the last 150 years. Carey is alarmist in this article, I suppose in part because it’s HuffPo. It is true that the arrangements between OPMs and universities are often problematic. EMU’s relationship with the OPM Academic Partnerships is an example of this– and besides talking about this in the last chapter of my book, I blogged about it a while ago here,  and I take this issue up again toward the end of a presentation I gave at the Computers and Writing Conference in 2018. 

So he’s not all wrong. But Carey is spectacularly wrong in other places in this article.  I’ll focus on three of these claims.

Continue reading “Why Kevin Carey is (mostly but not entirely) wrong (again)”

Actually, Higher Ed is Not That Similar to the Newspaper Industry

This week’s Chronicle of Higher Education weekly feature “The Edge,” usually written by Goldie Blumenstyk but this time written by Scott Carlson, is about the “warnings” higher education should heed from what happened with the journalism business. It’s called “What Higher Ed Can Learn From the Newspaper Industry.” Carlson writes:

Newspapers are generally for-profit enterprises; colleges in most cases are not. But the parallels between journalism and academe are striking: We both deal in knowledge and have public service at our core. We have legacy institutions (Harvard, The New York Times) and upstarts (Coursera, Vice Media). Smart, intractable, and often underpaid people — professors and reporters — form the foundation of our industries, taking complex or specialized information and breaking it down for an audience. For many of those people, their academic or journalistic professions are all they ever imagined doing with their lives. To watch their industries crumble is a source of great heartache.

That first point– for-profit versus not-for-profit– is an important difference between journalism and higher ed that unfortunately gets left behind in the rest of the essay. But there are of course other important comparisons. Both journalists and professors tend to think of their mission as a “higher calling” and one that doesn’t necessarily square with everyone else’s views on the purposes of journalism or higher ed. Quoting Jeremy Littau, an associate professor of journalism at Lehigh University, Carlson writes academics think of themselves as discovering and distributing knowledge, when people just want the credential and a job. “We pin our value,” Littau says, “on things that I don’t think the audience is thinking about.” Carlson also cites a CHE report on “Mega Universities” (tl;dr yet)– places like Southern New Hampshire, Liberty University, and Arizona State University– which threaten traditional universities as their enrollments grow to 100,000 or so students, mostly because of aggressive marketing and robust online programs. And so forth.

This is all something I touch on in my book More Than A Moment: Contextualizing the Past, Present, and Future of Massive Open Online Courses, which will (crossing fingers) come out from Utah State University Press in the fall. I think part of what Carlson and (indirectly) Littau is talking about is true. The higher ed “business” is definitely going through a rough time that is comparable to the rough times in journalism and mass media generally. Technology is changing the way both education and journalism are “delivered,” and colleges and universities– particularly the less prestigious ones like EMU– need to innovate in terms of delivery and programs to keep the doors open.  But for me, that’s about where the comparison ends.

I think there were two things that permanently transformed journalism, neither of which has a clear comparison to what’s going on in higher ed. First off, there’s Craig’s List, which I do not think gets enough credit (or blame) for disrupting one of the main sources of income for newspapers, the classifieds. Newspapers– particularly local ones– made a tremendous amount of money from classified ads back in the day. All of those $20 or so a week ads for selling your car or renting an apartment added up. Second, the rapid rise of social media, Google news, and similar forums dramatically changed the way people found, read, and expected to receive news for free.

But beyond that, there are a number of ways in which the “business”/institution of higher ed is quite different from journalism. These are things that I talk about in more detail in the book in relation to MOOCs, but I think it applies to the comparison to journalism as well.

First off, while content “scales,” education and assessment do not– at least not all the time, and not well enough. Certainly higher education has A LOT of content– research, textbooks, tests, writing assignments, etc. But if education was primarily about “delivering” “content” to an interested audience, then the need for schooling– particularly in higher education– would have started its decline with the development of literacy. The real value of higher education comes from the interaction between students and teachers (face to face or online), the assessment of students and their work by experts, and the credentialing of those courses which lead to a recognized college degree. That credential matters a lot. I think Littau is right in that too often, faculty think that our value is the abstract life of the mind, in “discovering and distributing knowledge.” Nonetheless, even if this is what faculty tend to favor and emphasize, we all know students wouldn’t come to universities for the life of the mind and knowledge alone. They certainly wouldn’t pay for it if the credential wasn’t worth something.

Second, I think people who make this comparison to journalism (or who thought MOOCs were going to take down institutional higher education) underestimate the depth and breadth of higher education. In my book, I quote David Labaree (who quotes someone else) about a claim that there are around 85 institutions in the western world  established by 1520 that continue to exist in similar (albeit evolved) ways today. These institutions include the Roman Catholic Church, a few parliaments, and about 70 universities. All of the top 25 universities in the world (as ranked by Times Higher Education) are at least 100 years old, and many much older– Oxford and Cambridge were founded around 1200, Harvard 1636, and comparable “new kids” Stanford and Cal Tech in the 1890s. Lots of universities in the U.S. were founded in the 1800s, including the one where I teach. So why, if higher education is so bad at innovating and if it is an industry “ripe” for disruption or failure, why are so many universities so old?

And then there’s the breadth issue. There are around 4,700 institutions of higher learning in the US– especially if you include all the proprietary schools, cosmetology schools, and the like. That’s almost four times as many newspapers as are published now, and it’s probably more than were published in the 1940s, before the rise of TV and then the Internet.

Third, while most people seeking news don’t like to pay for it, almost all would-be college students (and their families) are more than willing to pay. In the book, I go into some detail about how the cost of attendance has never been the deciding factor new students cite for why they decided to attend a particular college. While COA has always mattered and it matters more now to students than it did in my generation, students still value the quality of the institution and the success of an institution’s graduates more. This is why MOOC providers could not interest traditional undergraduates in taking their courses: even when the costs of taking a MOOC for transferable college credit is dramatically less than taking a course at a more traditional community college or college or university, students didn’t take the MOOC courses in part because the credential wasn’t “worth it.”

Which brings me to my last point for now: as is still the case with MOOCs, the students interested in attending these “mega universities” and other online providers are not the same as the ones interested in attending more traditional colleges and universities. Rather, most (probably a majority) of the students attending places like Southern New Hampshire or Liberty are older students who are coming back to finish their bachelors degree, or they’re starting college later in life, or they’re people who already have an undergraduate degree and they’re now seeking an additional credential or certification. And again, there has always been a lot of “non-traditional” students seeking education or training outside of “traditional” and institutionalized higher education. In the 1920s and 30s, when correspondence schools started to take off in a major way, there were many many more students enrolled in those courses than there were enrolled in institutional higher ed, and a lot of those students were the same kind of non-traditional student interested in MOOCs and online mega-universities now.

The threat of MOOCs disrupting higher education as we know it has largely passed, but more people are enrolled in MOOCs in 2019 than there were at the height of the “year of the MOOC” in 2012. I quote Cathy Davidson’s claim that in 2016, Coursera alone had 25 million students start at least one course on its platform, which is about four million more students enrolled in traditional colleges and universities in the US. My point is the threats to higher education that Carlson and others have identified are not at all new and not actually “threats.”

Don’t get me wrong– there are definite problems in higher education. As has been the case in the U.S. for at least the last 150 years, there will be institutions that will struggle and that will close or merge with others. Regional and opportunity-granting universities– like the one where I work– will continue to face a lot of challenges, things like even further reduced public funding and falling enrollment. Higher education will continue to change. What it means to “go to college” in the 22nd century is likely to be quite different– much in the same way that going to college in the 19th century was quite different from it is now.

But no, higher education is not as similar to the newspaper business. It certainly isn’t as similar as many journalists like to believe.

 

Actors, Videos, Robots, and More MOOC Reading Round-up

It’s been a pretty busy and productive time in MOOC-land. I’m simultaneously working on three different “parts” of the MOOCs In Context project with the hopes of having enough to seriously start seeing if there’s a publisher interested in whatever this will end up being. I’ve got a chapter coming out sometime in the near future (yet this year?) in a collection edited by Liz Losh about MOOCs, and I’ve got some other MOOC scholarship news on my mind I’m not quite ready to announce to the whole world yet. And my garden is completely in. So it’s been a good sabbatical, one that will end sooner than I had originally planned– but that’s another post. Anyway, more of this post after the jump.

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“Rhetoric and the Digital Humanities,” Edited by Jim Ridolfo and Bill Hart-Davidson

I’ve blogged about “the Digital Humanities” several times before. Back in 2012, I took some offense at the MLA’s “discovery” of “digital scholarship” because they essentially ignored the work of anyone other than literature scholars– in other words, comp/rhet folks who do things with technology need not apply. Cheryl Ball had an editorial comment in Kairos back then I thought was pretty accurate– though it’s also worth noting in the very same issue of Kairos, Ball also praised the MLA conference for its many “digital humanities” presentations.

Almost exactly a year ago, I had a post here called “If you can’t beat ’em and/or embracing my DH overlords and colleagues,” in which I was responding to a critique by Adam Kirsch that Marc Bousquet had written about. Here’s a long quote from myself that I think is all the more relevant now:

I’ve had my issues with the DH movement in the past, especially as it’s been discussed by folks in the MLA– see here and especially here.  I have often thought that a lot of the scholars in digital humanities are really literary period folks trying to make themselves somehow “marketable,” and I’ve seen a lot of DH projects that don’t seem to be a whole lot more complicated than putting stuff up on the web. And I guess I resent and/or am annoyed with the rise of digital humanities in the same way I have to assume the folks who first thought up MOOCs (I’m thinking of the Stephen Downes and George Siemens of the world) way before Coursera and Udacity and EdX came along are annoyed with the rise of MOOCs now. All the stuff that DH-ers talk about as new has been going on in the “computers and writing”/”computers and composition” world for decades and for these folks to come along now and to coin these new terms for old practices– well, it feels like a whole bunch of work of others has been ignored and/or ripped off in this move.

But like I said, if you can’t beat ’em, join ’em. The “computers and writing” world– especially vis a vis its conference and lack of any sort of unifying “organization”– seems to me to be fragmenting and/or drifting into nothingness at the same time that DH is strengthening to the point of eliciting backlash pieces in a middle-brow publication like the New Republic. Plenty of comp/rhet folk have already made the transition, at least in part. Cheryl Ball has been doing DH stuff at MLA lately and had an NEH startup grant on multimedia publication editing; Alex Reid has had a foot in this for a few years now; Collin Brooke taught what was probably a fantastic course this past spring/winter, “Rhetoric, Composition, and Digital Humanities;” and Bill Hart-Davidson and Jim Ridolfo are editing a book of essays that will come out in the fall (I think) called Rhetoric and the Digital Humanities. There’s an obvious trend here.

And this year, I’m going to HASTAC instead of the C&W conference (though this mostly has to do with the geographic reality that HASTAC is being hosted just up the road from me at Michigan State University) and I’ll be serving as the moderator/host of a roundtable session about what the computers and writing crowd can contribute to the DH movement.

In other words, I went into reading Jim and Bill’s edited collection Rhetoric and the Digital Humanities with a realization/understanding that “Digital Humanities” has more or less become the accepted term of art for everyone outside of computers and writing, and if the C&W crowd wants to have any interdisciplinary connection/relevance to the rest of academia, then we’re going to have to make connections with these DH people. In the nutshell, that’s what I think Jim and Bill’s book is about. (BTW and “full disclosure,” as they say: Jim and Bill are both friends of mine, particularly Bill, who I’ve known from courses taken together, conferences, project collaborations, dinners, golf outings, etc., etc., etc. for about 23 or so years).

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An initial response to Carey’s “The End of College” (or college costs don’t matter)

I’ve read about half of Kevin Carey’s The End of College and I’ve seen lots of the critiques of it in the education media, particularly in Inside Higher Ed.  There’s this, this (which has a pretty decent bullet-point summary of the book), this (which is probably too polite), and this piece by Audrey Watters and Sara Goldrick-Rab.  That Watters/Goldrick-Rab piece is probably my favorite because it is so biting and so extensively cited, though Kim thought it a little too “biting.” I commented on that article already. In any event, while my own reading of Carey is a “work in progress,” I thought I’d share two thoughts for now.

First, I am both bothered and puzzled by the attention Carey’s book is getting. I’m bothered because this book seems to be getting way WAY too much attention, and I’m puzzled by this because it seems to me the point he is making about “The University of Everywhere” is basically the same that the “Year of the MOOCs” bandwagon was making in 2012. If all this were new, I guess it might make sense; that it’s not new at all and it’s still getting great PR confuses me.

I referenced Carey’s book (well, indirectly because I ran out of time during the presentation)  at the CCCCs, and I suspect I’ll be quoting from him if I ever get this MOOC book/sabbatical project together (knocking on wooden things). I see him figuring into the last chapter where I am imagining the future of MOOCs and whatever comes next, and the seemingly never-ending quest to make education cheaper by making it more “efficient” and by further distancing teachers from students and/or bypassing the teachers altogether. Here’s a long quote from my CCCCs talk that I didn’t get to read that gives you an idea about where I’m coming from about why I’m confused by the attention:

I think Carey is wrong in lots of different ways. I think he’s right that higher education spends too much money on football and fancy campuses, and there is no doubt that higher education costs too much money. But his assumption about the research/teaching balance being out of whack and the inability of professors to teach is at best an exaggeration. Carey talks about runaway costs, but as far as I can tell, he says little about how expenses have been driven up by rising administrator salaries and increased bureaucratic demands on everyone from outside stakeholders (assessment!). Further, he seems to think that the content that would be delivered electronically in the University of Everywhere is free as in “free beer,” that that work just magically happens.

But the reason why Carey’s argument matters is the same reason why the MOOC business got traction a few years ago: Carey is playing off the popular (and largely uninformed) view of college, that it’s far too expensive because professors don’t do anything to teach and they are getting paid too much to do something that appears to most people outside of academia to not actually be a job. Write a book about how higher ed needs to be reformed by improving government funding, eliminating administrative bloat,  and by streamlining extracurriculars gets zero discussion and it sells 200 copies [and as an aside: I am afraid this is the book I am writing]. Write a book about how higher ed ought be run like Google and it gets covered by the New York Times and Fresh Air and lots of other places and it sells thousands. So even though the future of Carey’s “University of Everywhere” seems like an even more “risky business,” it’s similar to MOOCs in that we need to engage in the conversation.

The second (and more important and counter-intuitive) thing is about the “college costs too much” argument. Much of Carey’s book argues college as we know it needs to be completely retooled because it costs too much money, which is of course the conventional wisdom from most about higher education (including me). This is a rational observation. But here’s the thing: it seems to me most would be students and their parents don’t actually care that much about the costs.  It certainly isn’t driving most decisions students make about where to go to college.

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“Jay Speaks” to “The Intercept:” A few miscellaneous thoughts

If you were a fan of the recent podcast Serial, you really need to read the three part series “Jay Speaks,” a three part interview with the Jay in the Serial show, Jay Wilds, conducted by Natasha Vargas-Cooper in The Intercept. The link I have there is actually to part 3 of the interview, but if you scroll to the bottom, you can get links to parts on and two.

If you haven’t heard Serial, this is likely to not make a lot of sense. But of course, I did listen to Serial and I thought was incredibly compelling, probably the first of its kind of long form journalism in the form of a podcast and as a story that evolved as it was reported, largely as a result of particularly active listeners, for better and worse. And this piece is mostly the “for worse” angle of things: basically, Jay feels like he was demonized by Sarah Koenig, which is the main reason why he’s talking to Vargas-Cooper.

A few thoughts:

Continue reading ““Jay Speaks” to “The Intercept:” A few miscellaneous thoughts”

When it comes to Education and Technology, “Efficiency” is not the point

One of my goals (one of many, far too many, goals) during the sabbatical is to post more here– probably still mostly about higher ed and MOOCs, but hopefully other stuff too. I think it would be a good idea to shift back away from Facebook and Twitter. Don’t ask me why I think that’s a good idea right now; it just seems like it is.

This seems a good place to start: from U.S. News and World Report (which I think is just a web site nowadays) comes “Professors Grow Weary of Idea That Technology Can Save Higher Ed,” with the subheadline “Some say bringing high technology to higher ed makes it less, not more, efficient.”  As a slight tangent: the author of this article is something called “The Hechinger Report,” which “is an independent nonprofit, nonpartisan organization based at Teachers CollegeColumbia University” that apparently generates a lot of articles about education that get poured right into a lot of mainstream publications.

Anyway, a quote:

Universities and colleges are marketing themselves to tech-savvy teenagers while promising higher productivity and financial savings. They will pour $10.4 billion into education technology this year, according to the Center for Digital Education, from computers to in-class gadgets such as digital projectors and wireless “clickers” that let students answer questions electronically.

But professors say they don’t have enough help to use this technology effectively, haven’t seen results from it, and fear that the cost savings administrators keep insisting that technology will bring could mean their own careers are on the line.

The assumed purpose of technology (e.g., computer stuff, basically) in this article is efficiency, and some version of that word/theme appears at least a dozen times in this 1,000 or word so piece. And– surprise, surprise!– it turns out that computer stuff doesn’t make education more efficient.

First off, duh.

Second, (to expand a bit on that first point), one of the main problems I always have with these kinds of articles is the assumed definition of technology. Instead of defining technology as any sort of tool like pens or paper or chalkboards or even literacy itself (Ong), technology is “anything that doesn’t seem normal to us, particularly computers stuff:” that is, “clickers,” “gadgets,” “digital projectors,” etc. Things that were recently “technology” often become quickly naturalized so they no longer qualify as “gadget” or “new-fangled”– email and cell phones, for example. Maybe it’s unfair of me to expect any definition of technology to be any more nuanced than that, but it’s still frustrating.

Third, (also expanding on my “duh”), efficiency is not the point. Modern computer technologies allow teachers and students to do things differently now than they did things five or ten or twenty or however many years ago, but that doesn’t necessarily (or even usually) make things more efficient. Take online courses in the broadest sense. Anyone who has taught or taken an online class knows that the advantage of the technology is it alters the time and space of a traditional “classroom:” you can be in class from wherever you can get a decent internet connection and you can engage in the class on your own schedule (more or less, and assuming the class is asynchronous). But online courses are a fairly inefficient way to convey information and to interact with each other. In a face to face class, we can all discuss a reading or an assignment in one time and place; in an online class, not so much. Often, this inefficiency shifts to the instructor– that is, it takes a lot more time to teach an online class than it does to teach a face to face one– and that’s one of the reasons why a lot of faculty have no interest in teaching online.

This ongoing quest for efficiency and cost savings (generally by employing fewer teachers and/or by having bigger classes) drives MOOCs and other online experiments, just as it was the motivation behind correspondence schools in the late 19th/early 20th centuries and the first wave of online courses a decade or so ago. For students (and parents of students), seeking efficiency makes sense. Over Christmas at my parents in Iowa, the conversation with the brothers-in-laws turned to the cost of higher education (one of them is preparing to send a kid to college next year), and this desire for efficiency came up. It wasn’t the right place or time to explain what I see as the actual reasons for the costs of higher ed (administrative costs, assessment, athletics, student amenities, and a sharp decline in state subsidies), but I did try to point out that education is an inherently inefficient enterprise, sort of like a string quartet (e.g., Baumol’s cost disease).  Education generally– teaching in particular– doesn’t scale the same way that content does. Efficiency is not the point.

I’m not sure I was very persuasive, and as a parent who is also looking down the barrel of paying tuition for our son next year, I share a lot of my brother-my-law’s feelings on this.