Perhaps I just need to join the “Angus Diet”

See http://www.angusdiet.com/, part of Burger King’s latest ad campaign about their non-dietary burgers. I have to say that a big part of me, including the part that has been trying to diet, admires this ad campaign because it’s basically a big ol’ “fuck you” to all these sensible diets, like the South Beach diet. The message here is eat more greasy burgers, it’ll make you feel better. Sure, why not?

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